Shakespeare's England Membership
Join Shakespeare’s England and put your business in front of more visitors, more buyers and more opportunities
Shakespeare’s England membership helps businesses across South Warwickshire raise their profile, connect with partners and access practical opportunities to grow.
From digital promotion and PR opportunities to travel trade, networking and industry insight, membership is designed to help you get seen and stay connected.
Here’s a snapshot of the reach and results Shakespeare’s England delivered in 2025.
9.9M
Visitors to the region
Over 24M
Social media video views
135
Media hits from press releases
What membership helps you achieve
This is more than a listing. Shakespeare’s England membership helps you raise your profile, strengthen your marketing, connect with industry partners and access opportunities that can be difficult to secure alone.
Get seen
- ✓Dedicated website listing
- ✓Social media promotion
- ✓Email marketing opportunities
- ✓Free event listings
- ✓Collaborative campaign opportunities
Build credibility
- ✓Be part of the official destination organisation
- ✓Gain PR and media opportunities
- ✓Feature in destination storytelling
- ✓Strengthen your visibility with tourism audiences
Grow your network
- ✓Meet tourism and hospitality businesses
- ✓Attend tourism forums and networking events
- ✓Build local partnerships and referrals
- ✓Access useful sector conversations and support
Access new opportunities
- ✓Travel trade and business events opportunities
- ✓FAM trips and buyer engagement
- ✓Industry insight and updates
- ✓Training and development opportunities
Choose the membership package that fits your business
From building your presence across Shakespeare's England to accessing PR, travel trade and priority promotional opportunities, our membership packages are designed to help your business get more from the visitor economy.
2026/27 membership prices. All prices are subject to VAT.
Bronze
£210
plus VAT per year
An affordable way to build your presence within Shakespeare's England and access our member network and promotional opportunities.
- Dedicated website listing with 1 image
- Event listings on the Shakespeare's England website
- Consumer email and social media promotion opportunities
- Inclusion opportunities within destination marketing campaigns
- Influencer and creator opportunities
- PR and media visit opportunities
- Selected trade event collateral opportunities*
- Quarterly Tourism Forums
- Networking events and introductions to other members
- Training, practical sessions, industry updates and member resources
Enquire about Bronze
Silver
£572
plus VAT per year
For businesses looking for greater visibility and access to a wider range of marketing, PR and travel trade opportunities.
- Dedicated website listing with 3 images
- Direct booking link from your website listing
- Event listings on the Shakespeare's England website
- Consumer blog, email and social media promotion opportunities
- Dedicated social media collaboration opportunities
- Destination marketing campaigns and influencer opportunities
- PR and media visit opportunities
- Access to trade shows, international sales missions and Travel Trade presentations
- Travel Trade introductions and familiarisation trip opportunities
- Selected trade event collateral opportunities*
- Tourism Forums, networking, training, industry updates and member resources
Enquire about Silver
ENHANCED MEMBERSHIP
Gold
£1,322
plus VAT per year
For businesses wanting a stronger promotional package, enhanced website content and increased opportunities across our marketing and trade activity.
- Dedicated website listing with 5 images and 1 video
- Direct booking link from your website listing
- Event listings on the Shakespeare's England website
- Consumer blog and email promotion
- Dedicated solus email opportunity
- Social media promotion and dedicated collaborations
- Destination marketing campaigns and influencer opportunities
- PR and media visit opportunities
- Trade shows, international sales missions and Travel Trade presentations
- Travel Trade introductions and familiarisation trip opportunities
- Selected trade event collateral opportunities*
- Tourism Forums, networking, training, industry updates and member resources
Enquire about Gold
PRIORITY PARTNER
Strategic
£3,920
plus VAT per year
For major partners seeking the highest level of visibility and priority access across Shakespeare's England's marketing, PR and Travel Trade activity.
- Dedicated website listing with 10 images and 2 videos
- Direct booking link and event listings
- Priority consumer blog and email promotion
- Priority dedicated solus email opportunities
- Priority social media promotion and collaborations
- Priority destination campaigns and influencer opportunities
- Priority PR and media visit opportunities
- Priority trade show and international sales mission opportunities
- Priority Travel Trade presentations, introductions and familiarisation trips
- Priority collateral opportunities at selected trade events*
- Priority introductions to other Shakespeare's England members
- Tourism Forums, networking, training, industry updates and member resources
Enquire about Strategic
* Fees may apply to selected activities.
Higher membership tiers can include additional listings for businesses with multiple venues, attractions or products, subject to the agreed membership package.
What our members say
Real feedback from businesses already working with Shakespeare’s England.
“Connections through the DMO with other businesses and organisations have enabled us to access opportunities we otherwise may not have had.”
Tom Benjamin
Founder, Go Cotswolds
“Since we joined the Shakespeare’s England membership, we have had our profile raised within Warwickshire and across their platforms, expos and exhibitions.”
Akshada Kodag
Director of Sales and Marketing, The Welcombe Hotel & Spa
“They’ve helped us to further our reach, increase footfall from local visitors, and diversify our audience. It’s excellent value for money.”
Lyndsay Hooper
Communications & Marketing Officer, Charlecote Park
“Their support in highlighting Warwick Castle’s historical significance and family friendly activities has been invaluable.”
Alan Lee
Marketing Manager, Warwick Castle
“It gives us access to some fantastic marketing opportunities, relevant seminars and events, as well as opportunities to meet other operators working in the same sector.”
Nick Laister
Owner, Fairytale Farm
“Members such as the British Motor Museum benefit from the increased visibility that this marketing activity generates.”
Toby Batchelor
Head of Commerce, British Motor Museum
Frequently asked questions
Who can become a member?
Membership is suitable for tourism, hospitality, cultural, leisure and visitor economy businesses and organisations that want to raise their profile and connect with regional opportunities.
Which package is right for me?
Bronze is a strong starting point for visibility. Silver suits businesses wanting more regular promotion. Gold is ideal for businesses seeking a more active marketing partnership. Strategic is best for organisations wanting the greatest level of exposure and engagement.
Do I need to be a large business to join?
No. The package structure is designed to offer options for a range of business sizes and ambitions, from smaller independent operators through to larger strategic partners.
How do I get started?
Simply contact the team and we can talk through the best membership option for your business and goals.
Ready to grow your profile with Shakespeare’s England?
Join a membership network that helps businesses across the region gain visibility, build relationships and access practical opportunities to grow.
Enquire about membership
